introduction to mass media
journalism and mass communication 101
This course is an introduction to the most significant forms of media in modern and contemporary western societies, including print, broadcasting, sound recording, film and video, advertising, and the internet. It is historical in scope even though it is not a chronological survey, and it considers the media as interconnected sets of technologies, industries, texts, and experiences. The requirements for the course are: Two
papers, a 3-4 pg. media company analysis worth 15% and a 4-5 pg. media
and civic culture analysis worth 25%; short quizzes given in section
based on reading and viewing assignments worth 10%; section
participation and attendance worth 10%; a midterm exam worth 15% and a
final exam worth 25% (the final exam will not be cumulative). |