WHAT WE ARE


We live in a complicated world, saturated with information.  Demographically complex, we are fabulously wealthy in our most valuable resource: people--and their opinions.

pfc Opinion Research can help you mine these valuable opinions in several ways:

Focus Groups/Mock Juries  Our specialty.  We have a great deal of experience writing screeners, RECRUITING respondents and setting up every detail to achieve and complete your fact-finding and/or opinion-polling mission.  Medical, Executive and Technical recruiting is a specialty!
 

Quantitative Surveys   Local or national, we are pros at conducting telephone, on-line, street intercept, and in-person market studies.  We can help you write and implement an effective questionnaire.
 

Tabbing/Coding   Once your results are in, we'll be happy to help you organize the results with our up-to-date software and conscientious staff.
 

Database Management   Contest management, reader surveys, respondent lists--we can easily work with any information that can be compiled and reorganized.
 

Field Liaison    Can't be in town for the duration of the study?  "Deputize' us to keep an eye on things to ensure that your methodology is being carried out precisely.
 

We are expert at interpersonal communication, both with you, as the client, and with respondents, whose opinion is our focus.  We are totally dedicated to working closely with you in the pursuit of presenting you with a finished product, accurately and on time.