Principles of Business

Research Assignment for Business Students

Are You Up For A Challenge?
 
Try doing the
 
 

Navigation

Class Notes

CLASS NOTES for Students Home Page
 
 

Advice To Students from Workers

Home page for Letters of Advice from Former Students who are now at work.

Sumbit an Article?

Students
 
 
If you would like to submit an article rather than just make a comment, please feel free to drop me a line at either:
 
 
If your article is good enough, it may even be published at KingsCalendar or Magic City.
Got a Study Tip for Other Students?
 
Got a Complaint to Make?
 
Want to Advertise an Event?
 
Then write in to either of the above email addresses or submit a comment in the comment section.
 

Quality vs. Quantity

 
Theory or Fact.
 
Quality is always the Wisest Business Investment.
 
Quality products are more successful than mass produced cheaper products. They work better, are usually more energy efficient, they usually look better, and certainly last longer if you treat them right.
 
Quality service is it's own reward.
 
When customers are pleased with the attention they receive from a Person or Company, they stay with that company.
 
In the Workplace, A quality worker does his job well. A quantity worker just tries to impress people with how much he has done.
 
With respect to Customer Relations, One angry customer out of 100 will do you more harm than 99 happy customers.
 
Few people 'rave' about how good a business is, but most people will 'complain their heads off' if they are upset with a business enterprise.
 
With respect to Business Products, Making the short term profit does not guarantee long term viability!
 
If even one of your products does not live up to it's image or “sales pitch”, your whole line of products will be under threat.
 
In terms of your education, If you get the top English score in China, but can't do the job you are hired to do, then it is clear that you have concentrated on quantity (exam results) instead of Quality (being successful in your learning).  
  • A quality student Understands what he has learned.
  • A quantity Student, just gets good marks.

Read Raymond Zhou's article at the Bottom of this page.

Why are you Learning Business English?
 
This is a good question, and only you can answer it. But there are two inescapable observations when it comes to the topic of Business English.
 
1. Studying Business is about Learning Theoretical Knowledge.
2. Studying English is not meant to be theoretical.
 
By this I mean that it will not be until you are in the business environment that you get your hands on experience of it. At that time, you will need to recall all that you have learned at University about Business.
 
But as far as English is concerned, the purpose of your studies is to give you the practical ability that you will need when you enter the English Speaking Business World.
 
As long as students are learning theory only, they will not be sufficiently equipped when they enter a work environment in which they are expected to be able to converse in English.
 
Question:  What is the quality of your Oral English Ability?
 

 
A Chinese student with extremely high scores for American standardized tests was admitted into one of the Ivy League universities. But his professors soon found out that he could hardly understand them in the classroom. Suspecting that he cheated in the tests, school administrators demanded he repeat them. Again, he passed with flying colours. Not till then did they awaken to the reality that the student had mastered the techniques for acing the tests, not necessarily the skills demonstrated in them.
 
Article Entitled: Make English learning less agonizing

 
 
 
 
 
 
 
 
   

Text Box

Marketing:
 
 
SWOT stands for
  • Strengths
  • Weaknesses
  • Opportunities
  • Threats.
The SWOT analysis is a very simple but effective means of carrying out an analysis of a company/product.
 
The SWOT analysis is probably the first step in putting together a marketing plan or business plan for your product/business.

 
 Price
 
Is your product a loss leader? By offering a product at a greatly reduced price you can generate a lot of interest from customers in a relatively short period of time and give yourself the opportunity to generate more business from those customers in the fullness of time. It can even be worth your while to make a loss on this product.
 
Loss Leader: : A retail item advertised at an invitingly low price in order to attract customers for the purchase of other, more profitable merchandise. [The link takes you to more advertising terms]
 
 
 
Live Gold Prices
 
 
 
 

Do you Strive for Quality or Quantity?
 

Text Box

My First Teaching Assignment in
 
  
Subpages (1): Role Plays vs. Real Life